The Wool Lab Preview Magazine, a printed version of The Wool Lab Preview, includes valuable archival items that convey the long and fascinating history of wool.
It is a practical tool for people who work in the fashion industry such as spinners and weavers, as well as brands, designers, retailers, manufacturers, buyers and the media.
It helps them in guiding fashion research and stimulating the use of wool, one of the most versatile and finest natural fibres.
It highlights the enhancement of its natural qualities, encouraging innovative production processes and special treatments along the whole supply chain.
Wool has been clothing humanity for more than 10,000 years and is still highly suitable for contemporary consumers.
It’s a natural, biodegradable and renewable fibre, making it the perfect choice for those seeking clothing that has a minimal impact on the environment.
It’s the finest and most comfortable animal fibre, with a range of natural benefits such as thermoregulation and breathability.
The Wool Lab Preview inspires weavers and spinners to create their wool fabrics and yarns that will be shown in the final version of The Wool Lab, an innovative seasonal guide to the best wool fabrics and yarns in the world.
It is both a book providing inspirational themes and a sourcing guide, presenting the most innovative and commercially available wool fabrics and yarns form across the globe.
It assists designers and brands source wool, connecting them with global suppliers. It is presented globally and is available for consultation free of charge and upon request worldwide.
The Woolmark Company can provide consultations, organise workshops, seminars or one-to-one meetings regarding the collection, giving the opportunity to examine the samples, discover the technical specifications and connect with the suppliers.